Living La Vida Token Free (At Least in Regards to the SF MLS)

January 26, 2010 4 Comments
No More Tokens for San Francisco Realtors

No More Tokens for San Francisco Realtors

I don’t know how long it’s been, but for some time now, San Francisco Realtors have been forced to carry around these ridiculous tokens to access listings in the MLS. 

It was meant to be an extra layer of security that made sure we weren’t giving out free MLS access to assistants, or worse yet, to CLIENTS!

But as of February 1st, we will be able to ditch these magical tokens for other secure authentication methods that are akin to those used in the banking industry.

I don’t know what all this means, except that I will no longer be able to identify a Realtor upon seeing their keychain. 

I’m going to have to figure other ways of figuring out if I’m sitting next to a SF real estate agent in a restaurant.

Maybe by their hair?  Their nails?  Their bluetooth earpiece?  Their car? 

I just don’t know.  I’m at a bit of a loss.  I don’t know what I’ll do when I meet a new client and I don’t have a secret key that allows me to unlock the mystery that is the MLS to dangle in front of them?

Hmm…. oh wait, maybe I’ll just do what I’ve been doing all along and give them access to San Francisco MLS for free anyway

And in the meantime, I’ll work on some guidelines on ”how to spot a realtor without the use of a token.”  ;-)

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Currently there are "4 comments" on this Article:

  1. alex says:

    I could go to town on this post with all the things you and I both know are annoying and so true! Thanks for letting me know I can run over that stupid, stupid, stupid token code thingy piece of crap once and for all.

  2. Luba says:

    You can say that again!!!! ALL of it! I did a happy dance when I read they were getting rid of them! Didn’t they make us pay for these ridiculous things? And now what are we supposed to do with them? And how many times did the number I typed in not work?????? Yeah. I had to keep it light-hearted since the post would have turned into a giant SFARMLS bitch-a-thon if I I didn’t. Maybe one day, things will be different……

  3. Chuck says:

    Maybe you could look for tattoos??? :-)

  4. Luba says:

    LOL! I won’t be surprised if one day the SF association makes us tattoo barcodes that can be scanned (in conjunction with a retina scan) by our computers for MLS access. For now though – considering an alternate biz card with my tattoo(s) on it just for giggles. :-)

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Luba Muzichenko

REALTOR®

Zephyr Real Estate

415-307-1392 (cell)

luba@zephyrsf.com

www.LubaSF.com  

DRE License #01768716

 

 

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Luba’s San Francisco Real Estate Blog was created to share insights about San Francisco Real Estate and about San Francisco living. Written by Luba Muzichenko, an "almost-native" San Franciscan and a local Realtor® with Zephyr Real Estate, Luba’s San Francisco Real Estate Blog is meant to inform you about a variety of good things and happenings around SF and its unique neighborhoods, about buying and selling homes in the City and about the real estate market in general. If you like what you see, please tell a friend.